Insights
Notes from the trenches of Product Development
On Product Leadership, Customer Innovation, and Strategic Technology
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When Written Product Strategy Beats Workshop Theatre
Tired of watching brilliant ideas fade with your Miro board? Learn how written product strategy creates lasting alignment and better outcomes for growing SaaS teams.

How Phantm Turned Strategy into Action with the Decision Stack
Most companies don't need a new strategy—they need to clarify the one they have and then use the Decision Stack as a catalyst for action.

Why Teams Work on the Wrong Things
When teams seem misaligned, don't blame the people. Look at how leadership shapes strategy, metrics, and culture. Here's what really drives team performance.

Strategy vs. Leadership
In the battle between perfect plans and compelling leaders, one consistently wins. Here's what really drives product success in fast-moving markets.

Communicating Strategy with Product Narratives
Tired of watching brilliant ideas fade with your Miro board? Learn how written product strategy creates lasting alignment and better outcomes for growing SaaS teams.