Insights

Notes from the trenches of Product Development

On Product Leadership, Customer Innovation, and Strategic Technology

28 Oct 2022
Jonny Schneider

Stop Calling It Burnout When it is Bad Energy

Forget resilience training and communication workshops. Discover why managing your professional energy—not changing yourself—might be the answer you've been looking for.

30 Dec 2017
Jonny Schneider

How Design Thinking, Lean, and Agile Work Together

1 Jul 2017
Jonny Schneider

Finding the fastest path to feedback

Product teams can do their own research in hours, not weeks. Expert research is thorough, but thoroughness takes time—and insight that arrives weeks after the question is often irrelevant. The team has already moved on.

1 Jan 2015
Jonny Schneider

Rethinking Double Diamond: When Strategy Never Stops

The classic Double Diamond assumes you perfect the solution before release. Software doesn't work that way. A modified model treats strategy as something that adapts continuously—where engineering isn't just execution, it's discovery.

6 Dec 2013
Jonny Schneider

Solve real problems, skip the marketing panic

Yes, mobile marketing has gotten harder. That's how competitive markets work. But the hand-wringing misses the point: good products that solve real problems will always find traction. Everything else is just noise.